Join Members From Around the World, Gain Unprecedented Access To Resources And Support, And Elevate Your Business To Its Best

Overview
A Conversation with Executive Director and President, Jim Lupkin

Overview
A Conversation with
Executive Director and President, Jim Lupkin

We are the direct sales/network marketing, done right

We are the direct sales/network marketing industry, done right

  • Be at the forefront of the social media movement, the new business relationship playbook for social influencers and social networking companies 
  • ​Participate in a world-class community of social influencers, social networking and support companies who have joined forces with two goals in mind: to positively impact the industry and to elevate all members to their personal best. 
  • ​Be part of a global force in the direct sales/network marketing /party plan industry. 

Three Strengths
One Association

Three Strengths
One Association
Three Strengths, One Association

All Social Influencers
Benefit From the Association

A conversation with
Social Influencer Stephanie Beebe

A conversation with Social Influencer Stephanie Beebe

All Social
Networking Companies
Benefit From the Association

All Social Networking 
Companies Benefit From the Association

A conversation with the 
Founder and CEO of Anovite, Dr. Anthony Kleinsmith

A conversation with the Founder and
CEO of Anovite Dr. Anthony Kleinsmith

All Support Companies
Benefit From the Association

A conversation with
the Founder of Direct
Selling Solutions,
Donna Marie Serritella 

All Support Companies Benefit From the Association

A conversation with the Founder of Direct Selling Associations Donna Marie Serritella 

Association Councils
The three councils that oversee the Association, made up of social influencers, social networking company owners/executives, and support companies, have one goal: to connect you with your potential. They understand you because they are you. They are peers who anticipate your needs, and champion your success. Click on the videos to hear from your council members. If you’re interested in playing a role in others’ successes, let us know you’d like to join a council.

Social Influencer Council

Doug Firebaugh

Michelle Barnes

Nichole Smith

Robert Butwin

Whitney Johns

Kathryn Caywood

Sandi Cohen

Stephanie Beebe

Peter Mingils

Kate Johnson

Support Company Council

McKinley Oswald
Verb Technology (formerly Sound Concepts)

Kevin Grimes
Attorney

Katharine “Kate” Gardner
C3 Executive Search

Troy Dooly
Beachside CEO

Rey Pasinli
Total-Apps

Denver Nowicz
WealthForLife.net

George Madiou
TheNetworkMarketingMagazine.com

Rodger Smith
Directscale

Solomon McCluster
Trinity Software


 iMatrix Software

Donna Marie Serritella
Direct Selling Solutions

Social Networking
Company Council

Daren Falter
Yoli

Dr. Anthony Kleinsmith
Anovite

The Social Networking Association Story
The Social Networking Association formed in 1985, under the masterful leadership of Doris Wood and the board. In the early years, as the MLMIA (Multi-Level Marketing International Association), the organization became the first to recognize all categories that served the industry. Social Influencers, Social Networking, and Support Companies united, making the Association a formidable, unified force in business.

Since the Association's inception in 1985, the industry has witnessed challenges such as technological revolutions that unearthed the foundation of business and an increasingly diverse network with global connectivity. None of these challenges, however, disrupted the industry quite like social media.

Social media became the new business relationship playbook, the alpha, and omega for startups that left established companies to wonder after their place in the evolving landscape. 

Social media elevated individuals to their personal best and carried with it the gravity of social responsibility. The single biggest revolution to ever hit network marketing necessitated an Association change equal to the paradigm shift of social media.

A change in name to Social Networking Association, a name that embodied a heightened level of connectivity between members, was only the beginning. To respect the organization's history while reassessing modern members' needs and ensure a world-class community that elevated all members to their personal best, we sought a leader as dynamic and forward-leaning as Doris Wood and the board.

The Association found that visionary in Jim Lupkin. Jim is at the forefront of the social media movement. He loves the industry and holds a fundamental belief that connectedness to the community brings success to all. Every business decision reflects his higher purpose: to positively and fundamentally change the world, one connection at a time.

The Association continues to be a strong presence for its members. The organization's commitment to cutting-edge industry news, talented expertise within its educational programs, and an unprecedented level of support to all members have never wavered.

However, fundamental to the Association's evolution is a renewed commitment to being our best, knowing our best can only be found together. Join us.
The Social Networking Association formed in 1985, under the masterful leadership of Doris Wood and the board. In the early years, as the MLMIA (Multi-Level Marketing International Association), the organization became the first to recognize all categories that served the industry. Social Influencers, Social Networking, and Support Companies united, making the Association a formidable, unified force in business.

Since the Association's inception in 1985, the industry has witnessed challenges such as technological revolutions that unearthed the foundation of business and an increasingly diverse network with global connectivity. None of these challenges, however, disrupted the industry quite like social media.
Social media became the new business relationship playbook, the alpha, and omega for startups that left established companies to wonder after their place in the evolving landscape. Social media elevated individuals to their personal best and carried with it the gravity of social responsibility. The single biggest revolution to ever hit network marketing necessitated an Association change equal to the paradigm shift of social media.

A change in name to Social Networking Association, a name that embodied a heightened level of connectivity between members, was only the beginning. To respect the organization's history while reassessing modern members' needs and ensure a world-class community that elevated all members to their personal best, we sought a leader as dynamic and forward-leaning as Doris Wood and the board.

The Association found that visionary in Jim Lupkin. Jim is at the forefront of the social media movement. He loves the industry and holds a fundamental belief that connectedness to the community brings success to all. Every business decision reflects his higher purpose: to positively and fundamentally change the world, one connection at a time.

The Association continues to be a strong presence for its members. The organization's commitment to cutting-edge industry news, talented expertise within its educational programs, and an unprecedented level of support to all members have never wavered.However, fundamental to the Association's evolution is a renewed commitment to being our best, knowing our best can only be found together. Join us.

Meet Doris Wood, Founder of The Social Networking Association
From the moment Doris Wood embarked on the world of business, she brought a visionary mindset and a relentless heart to every venture. Long before conference calls, faxing, cheap long-distance, PCs, and the Internet made networking a breeze, Doris elevated personal connections in business to an art form. In 1964, her first $1 million in sales as a distributor—the equivalent of $9 million in today’s economy—along with her first two entrepreneurial companies, AloEssence and PCA, established her as a 50,000 distributor-strong global force in the MLM industry and set the tone for an astounding 62-year career that shows no signs of slowing.

Doris’s acclaimed seminar, No Hype, Just How, encapsulates the proven methods by which Doris built countless multi-million-dollar companies and is the foundation upon which her business empire rests. Her passion to share wisdom from her six professional decades, to champion women in business, and to find time for everything and everyone drives her to reach entrepreneurs in numerous ways.

She has authored everything from books to company manuals and nearly every print medium between. We’ve Only Just Begun, a 50-year history of MLM, and Direct Sales/MLM/Network Marketing Dictionary have become preeminent textbooks for the industry. Her articles have appeared nationally, and she has been featured in global newspapers, including the Times of London, the LA Times, and piles of publications she takes delight in being unable to translate. Many MLM-based book mentions or quotes her as the industry’s definitive authority.

Doris took her teachings beyond the written word, debuting her MLM After Hours show on Building Fortunes Radio with Peter Mingils and Carrol Leclair of Canada, and making guest appearances on numerous radio and television talk shows, including NBC’s Today Show and CBS’s Person to Person. She taught MLM as part of the high-profile education organization The Learning Annex, and her speaking engagements crisscrossed three continents and dozens of cultures, often as the first American female to hold such distinction.

Trade press, global business leaders, and academia have all honored Doris’s contribution to the network marketing industry. In 1989, the Multi-Level Marketing International Association (MLMIA), a highly respected industry trade organization that she co-founded, bestowed Doris with the inaugural Hall of Fame Award. Ten years later, Doris became one of eight, and the first female recipient, of the International Network Marketing Hall of Fame. The Industry Icon Award (2001), the Who’s Who Worldwide Registry, Direct Selling Live’s first Industry Legend Award (2010), Nexera Top Industry Speaker (2011), Asian Networkers Lifetime Achievement (2012), the Freedom Award (2013) and TAMM’s Hall of Fame Award highlight her influence across decades. She was named to the board of advisors at the University of Illinois’s graduate business school by Dr. Charles King and advised the ongoing business program at the University of Texas, El Paso.

In a lifetime of accomplishment, the love of her eleven children, two by birth (Keith and Kim), nine by adoption, and three grandchildren, and many friends from around the world from which she learned so much will always be her proudest triumph.

Since 1985, Doris has served the MLMIA—the worldwide professional association for network marketing—as President (Chairman) and Executive Director (President, CEO). In addition to heading MLMIA’s board, she is a lifetime board member and President Emeritus. Her tireless dedication to servitude ensures she will never retire and will continue her mission to strengthen network marketing around the world. Her visionary excellence continues with the installation of a new organization name, Social Networking Association, and a revolutionary new Executive Director and President, Jim Lupkin, who is honored to carry on her legacy of service, success, and heart.